Mintel Reports India

The smartest way to understand consumer markets across India

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Mintel Reports India is an expert-led interactive research tool with exclusive consumer data, giving you expert recommendations to help you identify opportunities and make better decisions faster. Not only are they based on a sample size of 3,000 consumers across Metro and Tier 1 to 3 cities throughout the 4 main regions, but we’re conducting the research in 6 local languages to ensure data you can rely on. Each report tells you how major trends impacts India and we hone in on the regional differences, from socio-economic groups to demographics such as age, gender and household composition.

How Mintel Indian Consumer
will help your business



Segment consumers across India according to their regional and demographic differences so you can target them more effectively.


Analyse the latest trends and innovations and see how they fit on local level to identify whitespace opportunities for your next big idea.


See action-orientated summaries to understand an area quickly or interrogate the data to get an in-depth understanding of your market.


Food & Drink

  • Attitudes to Snacking
  • Non-alcoholic Beverage Trends
  • Salty Snacks Flavour Trends
  • Flavoured Milk
  • Festive Foods
  • Biscuits & Cookies
  • Tea & Coffee
  • Plant-based Foods
  • Pulses, Rice and Atta
  • Protein Supplements and Protein Beverages
  • Frozen Snacks and Meals
  • Ready-to-cook Meals
  • Breakfast Cereals
  • Chocolate Confectionery
  • RTD Tea and Coffee
  • Attitudes to Functional Food & Drink
  • Sweet Bakery
  • VMS
  • Food Packaging Trends(Hygiene & Sustainability)
  • Spices, Seasonings & Masala Mix
  • Beauty, Personal Care & Household

  • Dermacosmetics
  • Sustainability and Packaging in BPC
  • Clean Beauty
  • Air Care
  • Beauty & Wellness
  • At-home Beauty
  • E-commerce and Social Commerce in Beauty & Personal Care
  • New Age DTC Beauty Brands
  • Beauty Communications and Messaging
  • Colour Cosmetics – Base Makeup
  • Colour Cosmetics – Point Makeup
  • Facial Care Beyond Moisturizer
  • Skin Glow and Brightening Trends
  • Shampoo & Conditioners
  • Hair Oil
  • Men’s Grooming
  • Soap, Bath and Shower
  • Bodycare (including Hand and Foot Care)
  • Fabric Care
  • Attitudes to Household Cleaners.
  • Lifestyle

  • The New Age Shopper
  • Men and Household Responsibilities
  • Healthy Lifestyles of Millennials
  • Ecommerce – For Online Food Delivery
  • Grocery Shopping Trends
  • Emergence of Low Tier Consumers – Tier 2 and 3
  • Eating Out/ Eating Habits
  • Indian Consumers in the Global Context
  • Emotional Wellbeing of Women
  • Sustainability for Consumers
  • Consumer Spending Priorities
  • Premium Living
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    Access Mintel Indian Consumer where we’re analysing the trends and the innovations, the behaviours and the influencers of consumers across India.

    Our local expert analysts are then examining the primary research and consumer data and translating it into what it means for you.

      Find out what Indian consumers want, what they need and what influences their purchasing decisions.

      Understand the Indian market and see how it fits into wider trends on a local and global level.

      Take advantage of the gaps and opportunities that exist today, tomorrow and beyond.

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